To restart management and consolidate the management of his sales, mega-artist Jeff Koons is moving from two mega-galleries to one.
The Pace Gallery announced on Monday that it will exclusively represent Jeff Koons worldwide.
“He is one of the great living artists who have changed the way we view our culture and each other,” said Marc Glimcher, CEO and President of Pace, in a telephone interview.
“Having committed ourselves to sculpture for 60 years,” added Glimcher, “we believe we can add something to the next phase of Jeff’s career.”
Pace’s first collaboration with Koons will be an exhibition of a single sculpture in the gallery space in Palo Alto, California in 2022, followed by a major New York exhibition of new work in 2023.
“I’ve always liked the idea of having more of a home gallery that when people are interested in work they know right away where to go,” Koons said over the phone.
Koons’ stainless steel “Rabbit” (1986) sold for $ 91.1 million in 2019, earning him the highest auction price for a living artist. But otherwise, its prices have generally fallen and its work has been divisive for a long time, leading to criticism of the product.
“Certain mythologies can be created around your work,” Koons said. “Some of these mythologies were incorrect.”
He said he was keen to “see the work in a new light,” adding, “I’m just trying to do the best work possible. That’s all I can do. “
Koons said he informed Larry Gagosian and David Zwirner of his decision in personal letters sent on Friday.
When asked about his reaction, Gagosian said in a text message: “It seems to be a good fit.”
Zwirner said in a statement: “We have always respected Jeff’s freedom; He really is a free agent. Working with him was an immense privilege. We wish everyone success in Jeff’s next chapter. “